We crafted this interactive brand experience where users chat with their AI beauty BFF, receiving personalized product recommendations and endless beauty inspiration within a futuristic-nostalgia aesthetic.
Built for: Nylon x e.l.f. Cosmetics x BDG
On-Brand Conversations: Powered by advanced AI and fine-tuned to reflect brand tone, our AI not only responds, but has an engaging personality, embodying beauty, style, and product expertise.
Personalized Recommendations: An AI that curates over 200+ products, and endless editorial inspiration, tailored to each user.
Reward System: The AI provides users with reward coupon codes for the e.l.f. site after they spend a certain amount of time chatting, along with incentives to sign up for the beauty squad newsletter.
You can chat with Beauty Hotline here:
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